THE IN-HOUSE LANDSCAPE OF TODAY – ONLINE COURSE
This 90-minute online course is delivered live with an interactive presentation and discussion.
Session Date: Thursday 9th November | 10 AM – 11.30 AM
This course offers a 90 min overview of life inside today’s in-house teams, full of real-life stories and insights from producers who are working or have worked in house at major brands.
You will come away from the course with a better idea of:
- How production works in-house and where the gaps are
- Which roles are likely to commission external production companies
- Brands’ budgeting cycle and timelines
- Possible barriers to working with in-house teams and how to overcome them
With 90% of marketers using (or considering) in-housing and 53% of advertising content now being produced in-house, this is a topic you cannot ignore.
Presented by Commercial Creativity Experts
This course is designed and delivered by Janet Markwick and Rhona Glazebrook, founders of J&R Collective. Both are commercial experts with brand, agency, and production experience. They authored the IPA’s report on in-housing (Shift Happens) and are commercial advisors to the InsideOut Community (for in-house creative leaders) and Impact category judges for the InsideOut awards.
Price:
£126 p/p (EARLY BIRD PRICE IF BOOKED BY MIDNIGHT 5th OCTOBER)
£227 p/p (If booked after the 5th October)
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The in-house landscape today; what this means for working with brand-side teams - content delivered and given to attendees once completed.